What was the last time that you saw a product in person and then put it back on the shelf? Then, did you make a mental note to purchase it online? Are you a recent convert to online shopping? For many reasons, online shopping has taken over brick-and-mortar retail, with convenience being the most important.
The shift in consumer shopping habits to online shopping has opened up a huge opportunity for retailers to increase their online presence and grow their business. Cloud computing technology has greatly benefited e-commerce in this transition. Cloud computing is a great way to save time and money for businesses looking to grow or build their e-commerce platforms.
Related post – Role of Cloud computing in IoT
These are five key benefits of cloud computing in e-commerce
1. Scalability
Cloud hosting makes it possible to quickly build your eCommerce presence. Cloud hosting is scalable and adaptable to the specific needs of the retail industry. Your growth will be slowed by not being able to provision more servers or secure the funds needed to build an IT infrastructure.
An excellent example is our project with Construction Materials Online (CMO). Their 3 websites were hosted on different servers. They needed to consolidate their e-commerce sites and host them in the cloud to help their growth.
2. Stability
Traffic spikes are a result of new ad campaigns and product launches. Cloud hosting offers superior stability for online shopping. For peace of mind, host your IT infrastructure at state-of-the-art data centers to prepare for spikes in traffic.
3. Speed
40% online shoppers will abandon any webpage that takes longer than 3 seconds for loading. 79% shoppers are less likely to purchase from the same website again if they are unhappy with site performance.
These are shocking statistics for any e-commerce company. Your e-commerce website can be hosted on a cloud platform that offers speeds and reliability that is unmatched by any on-site infrastructure. Your business will benefit from a reliable e-commerce website.
4. Save!
Cloud computing is a great option for small businesses that are just starting to establish their online reputation and presence. Cloud hosting is cost-effective and you can reinvest your profits in creative ways to grow the business.
5. Security
E-commerce is built on trust. Customers trust that you will accurately describe the product and send the correct product. Customers also trust that payment information and other PII will be transmitted securely.
Cloud computing offers PCI DSS certified hosting – which is more important than ever since GDPR was introduced. Cloud technologies offer superior security to protect your website from DDoS attacks. This can lead to customers losing confidence in your website’s reliability.
Cloud Is More Beneficial Than You Think:
These are just five of the many benefits that cloud computing offers e-commerce. You will see more benefits if you host your applications more on the cloud.